Brief: Provide script and make a corporate film for a pre-IPO financial institution to promote image

Objectives: Trace the history, introduce the promoters, highlight the achievements and create and promote the necessary brand image to make the issue successful.

Concept and script

A 6 minute film which begins with the solemnity of a shloka, accompanied by suitable images. Traces the vision, impetus and history of the corporate with fast-paced images and associations with well-known personalitites and activities. Promoting technology-based products and excellent services through suitable visuals and compelling script and voice-over. Excellent graphics to highlight performance and achievements. A summary of where the corporate is going. Mission and vision statement with plenty of images of efficient work ethos, customer-friendly services and modern technology.

Results

Huge success of the IPO. Contract to make yearly film to announce the annual performance of the corporate.